Easthampton Neighbors
Easthampton Neighbors is a nonprofit organization based in the Pioneer Valley of western Massachusetts, focused on helping older adults age in place with independence, dignity, and connection. As part of the national Village Movement, Easthampton Neighbors matches local volunteers with senior members to provide essential support services not otherwise available through traditional channels.
With a strong emphasis on neighbor-to-neighbor connection, the organization promotes social wellness, accessibility, and meaningful community engagement for residents aged 55 and older.
At a Glance
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Website URLhttps://easthamptonneighbors.org
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PlatformWordPress
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ServicesWeb Design, Website Development, Hosting, SEO
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RegionPioneer Valley, Western Massachusetts
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IndustryAging in Place
Challenge
Easthampton Neighbors previously lacked a modern website presence and was operating with only basic digital tools to communicate with members, volunteers, and supporters. Content was fragmented across brochures and PDFs, and the organization had no easy way to update information or share timely updates with the community.
With a growing volunteer base and an increased demand for services, the team needed a central online platform to clearly explain their mission, connect with new members, and support donations. Accessibility and ease-of-use were critical — especially for older audiences.
The website needed to reflect the values of the Village model — warmth, trust, simplicity — while giving the team control to manage and grow their presence over time.
Solution
WP New England designed and developed a fresh, modern website tailored to the needs of a small but growing community organization. Built on WordPress, the site features a simple and welcoming layout that clearly communicates what Easthampton Neighbors is, how it helps, and how people can get involved.
We created page structures for services, volunteer opportunities, membership details, and donations — each one easy to navigate, mobile-friendly, and editable by the organization’s team. A prominent call-to-action structure was implemented throughout the site to encourage support, including donation options and brochure downloads.
The new website reflects the grassroots, human-centered nature of Easthampton Neighbors while giving the team full flexibility to update content and expand their outreach. It’s a digital foundation that’s ready to grow alongside the community it supports.