Triage Cancer is a national nonprofit providing essential legal and practical education for the cancer community. While the organization had built an extensive library of resources, much of this high-value content was difficult for new users to find through organic search. The site architecture had become disorganized over time, leaving critical materials buried and limiting the reach of their mission to those who needed it most.
Solution
WP New England performed a deep technical and SEO audit to reorganize the site’s vast content library. We migrated the platform to WP Engine to maximize performance and implemented a new internal structure based on clear topic clusters for patients, caregivers, and professionals. By cleaning up the site architecture and prioritizing search visibility, we helped Triage Cancer significantly increase its organic traffic and ensure their resources are easily discoverable.
